Journal
August 11th 2026 Pop-Up//Sammi Lee Jayne Commercial Choreography
29 July 2026 · 1 min read
Tuesday 11th August 2026 // 4:00-5:30 PM // £15
Based in London, Sammi has established herself as one of the UK's leading commercial creatives. As a performer, she has worked with some of the world's biggest artists, including Dua Lipa, Rihanna, Little Mix, Zara Larsson, Rosalía, Robbie Williams, Kylie Minogue, Rita Ora and The Black Eyed Peas. More recently, Sammi has transitioned into choreography and movement direction, with credits including Eurovision, MTV, and major beauty and fashion campaigns. She has also worked as Dance Captain and Choreographer on Dua Lipa's Radical Optimism Tour, alongside assisting renowned choreographer Charm La'Donna on projects including the Illusion and Houdini music videos, as well as Anne-Marie's Unhealthy Club Tour.
